Posted 22 days ago
kg&a is an award-winning communications strategy firm specializing in city building and the urban landscape. Over the last 15+ years, we’ve earned our reputation as communications and public relations experts across the residential and commercial real estate, architecture, planning, and placemaking industries. Regardless of sector, we work closely with our clients to help them communicate their message so that they can rise above the noise.
kg&a is looking for a Senior Manager of Digital Content to join our growing team. Whether you’re at your desk or on a site visit, your mind is constantly spinning with new ideas and ways to tell stories. You firmly believe that a strong idea can travel across a myriad of platforms and are eager to experiment.
Ideal candidates are entrepreneurial self-starters with 3-5 years of experience planning and implementing social media and digital content campaigns with a strong focus on content creation.
We’re looking for someone who thrives in dynamic settings – whether at events, activations, or shoots – where you get to work with people to extract the most compelling content from each interaction. You have a genuine interest in buildings, streetscapes, greenspaces and are excited about the future potential of a vast, raw site.
We see a diversity of professional and educational backgrounds as one of our organizational strengths—and that’s why our team includes former journalists and urban planners, alongside seasoned public relations, communications, and social media experts.
Please provide a link to your portfolio in your resumé.
Role and Responsibilities
· Work with our Accounts team to develop and execute imaginative and effective multi-channel digital strategies across Instagram, TikTok, Facebook, X, LinkedIn, Reddit, YouTube, Discord, podcasts, email and owned websites
· Strategize and shoot content during site visits, client events, and activations
· Build, execute, and continuously manage social media campaigns for client channels, including short-form videos, graphics, and copywriting
· Oversee day-to-day community management, contributing to the development of thriving communities on key channels
· Proactively identify real-time opportunities to elevate content and frequently share these opportunities with the broader team
· Develop influencer marketing strategies; create and maintain relationships with influencers to deliver compelling content and engagement
· Bring big creative ideas to the table that advance our clients’ business objectives while leveraging your expertise around social platforms and content creation
· Champion firm’s goals and values, fostering culture and team dynamics
Skills and Qualifications
· Minimum 3-5 years of experience in the social media / content marketing space, ideally in a multi-channel content creation role
· Experience ideating and shooting live events, activations and site visits to create dynamic photo and video content
· Strong graphic design, motion & video editing applications including Canva, CapCut and Adobe Creative Suite (Photoshop, After Effects and Illustrator)
· Tangible experience developing and executing social media content campaigns and measuring results
· Deep understanding of content creation and community management best practices across all major social platforms, especially Instagram, TikTok, Facebook, LinkedIn, YouTube, Pinterest, Reddit, Discord and more.
· Stellar creative writing and storytelling abilities
· Experience using social media monitoring and analytics tools
· Strong knowledge of social media and digital content trends with a willingness to experiment with emerging platforms and formats
· Understanding of how paid social strategies are developed, implemented, and measured
· Familiarity with or strong desire to learn Real Estate Development, Design and Architecture industries
Life at kg&a
· Our team works in a newly designed office space on Bay Street steps from Union Station. Facilities include: canteen (common kitchen, lounge and events space), on-site gym, bike parking, showers, direct access to the PATH.
· Flexible remote work policy
· Public Square: kg&a’s learning and development program offering training by in-house experts, external guests and training $’s for all team members
· Progressive benefits package that allows you to choose options based on you and your family’s needs
· Group Retirement Savings Plan with matching corporate dollars
· Generous wellness benefit for expenses such as personal training, fitness equipment, holistic medicine, meditation classes and more
· Summer hours
· Corporate Uber account and mobile phone stipend
kg&a in Toronto, Ontario, Canada
